— INSIGHTS —

The CVF Journal

Field notes on capital efficiency, the EBITCAC framework, and the economics of non-dilutive growth for Series A/B SaaS startups.

Why You Shouldn't Join an Early-Stage Startup - Risks & Realities
22 Dec 202513 min read

Why You Shouldn't Join an Early-Stage Startup - Risks & Realities

Recommendation: joining an early-stage startup is viable only if you have a clear, written risk plan and a personal safety net that makes sense for you. It is a decision that requires intent, not l…

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Get in the Van - Practical Tips for Getting Meaningful Customer
22 Dec 20258 min read

Get in the Van - Practical Tips for Getting Meaningful Customer

Get in the van with a 10-minute follow-up phone interview after a core moment–onboarding, first use, or renewal–to capture concrete feedback which you can act on. Keep the script tight, ask for one…

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The Founder's Guide to Sales - Lessons from 3x Founder Peter Kazanjy
22 Dec 202512 min read

The Founder's Guide to Sales - Lessons from 3x Founder Peter Kazanjy

Start with a precise onboarding sprint that defines your top 5 buyer moments and a repeatable outreach process for the next 30 days. This approach gets you from curiosity to qualified conversations…

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Ed Batista - Leadership Coaching, Career Growth and Professional
22 Dec 202510 min read

Ed Batista - Leadership Coaching, Career Growth and Professional

Begin with a clear leadership objective and a simple progress log to anticipate next steps. Use your head to map priorities and translate feedback into actions that lead to stronger leading outcomes.…

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What to Expect from a VC Partner Meeting - A Practical Guide for
22 Dec 20259 min read

What to Expect from a VC Partner Meeting - A Practical Guide for

Start each VC meeting with a concrete ask: a specific next step and a decision deadline, that keeps you focused. A 10-minute, agenda-driven talk keeps the same structure across different startups and…

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Lessons from Starting, Building, and Exiting a DevTools Startup - A
22 Dec 202512 min read

Lessons from Starting, Building, and Exiting a DevTools Startup - A

Launch a 14-day closed beta for one flagship DevTools integration, target 20 paying users, and collect usage data to steer the next product decisions. These early users exist to validate their values…

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All of Our Customer Success Articles | Comprehensive Guides &
22 Dec 202511 min read

All of Our Customer Success Articles | Comprehensive Guides &

Start with a single, actionable story per guide. For some topics, a reader can apply the outcome in a session, then reuse the same template for other topics. This keeps writing focused and makes reso…

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70 Research Quotes to Inspire Your Work | Quotes for Researchers
22 Dec 202519 min read

70 Research Quotes to Inspire Your Work | Quotes for Researchers

Pick a single, well-defined research question and map the variables you will track from day one; early clarity helps you measure progress that actually matters. When you picked that focus, you can av…

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How to Transition from Scrappy Founder to Established CEO
22 Dec 202512 min read

How to Transition from Scrappy Founder to Established CEO

Begin with a 90-day operating plan that defines roles, metrics, and rituals to translate momentum into repeatable outcomes. This quick blueprint keeps you focused as you started to scale and creates…

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How Instagram's Head of Engineering Boosted Transparency - A
22 Dec 202511 min read

How Instagram's Head of Engineering Boosted Transparency - A

Publish a public decision log and a weekly progress page as your first step. This concrete action creates a single source of truth about why a choice was made, who owned it, and what comes next. The…

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All of Our Instagram Articles - The Ultimate Guide to Instagram
22 Dec 202511 min read

All of Our Instagram Articles - The Ultimate Guide to Instagram

Begin with a clear three-format plan: carousel tutorials, short reels, and authentic client stories. This approach works because it creates a predictable rhythm and makes it easy to compare outcomes…

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Founders and Happiness - Why It Drives Growth and Performance
22 Dec 202510 min read

Founders and Happiness - Why It Drives Growth and Performance

Recommendation: Align founders' intentions with a practical happiness program and appoint a dedicated manager to drive creating daily routines that lift profitability. Run a 90-day pilot with harqe…

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